About our Company

Today’s customers enter stores, hotels, cafés, gyms, or co-working spaces with higher expectations than ever. They choose the physical world only when it offers something memorable — an atmosphere that feels good and worth their time.

Music is key to creating that feeling. Modern brands — from Peloton to Abercrombie & Fitch, Uber to WeWork — use it as a powerful emotional tool to engage customers and express their identity.

Yet for most businesses, delivering the right music across all touchpoints remains difficult: hard to manage, legally risky, and tough to scale across locations and teams.

How do we solve this?

Soundsuit is a B2B Music-as-a-Service platform that makes it simple for businesses to create, schedule, and deliver consistent, brand-fit music — everywhere.

Combining smart AI with expert curation, Soundsuit builds playlists that adapt to your brand, customers, and context in real time. From stores to offices, online to events, your atmosphere always feels right.

Leading global brands rely on Soundsuit: Puma, IKEA, Mercedes-Benz, Nestlé, Asics, Accor Hotels, Porsche, Moët & Chandon, BoConcept, SAP, Sézane, Best Western, and more.

Where traditional providers offer complex, hardware-heavy systems, Soundsuit delivers what modern businesses need: an easy, legal, cross-device, software-driven solution that teams can adopt in minutes.

Launched in 2019, Soundsuit is a fast-growing, profitable SaaS used across 10+ industries, 20+ countries, and 3 continents — powering thousands of touchpoints every day.