MUSIC FOR OPTICIANS
One store,two atmospheres,one dashboard.
An optical store sells on the floor and consults in the back — and those two rooms need opposite soundtracks. Soundsuit gives eyewear retailers per-zone music, central brand control across a franchise network, and licensing that holds up. Trusted by Alain Afflelou, Atol and Izipizi.
14-day free trial · No credit card required · Cancel anytime
Trusted by 10,000+ businesses across 50+ countries
1,000+
Retail locations
+18%
Average dwell time increase
50+
Countries licensed
100%
Legal compliance guaranteed
USE CASES
Music for every moment.
Frame Display & Sales Floor
Music with enough lift to keep customers browsing the wall — and to make trying on a tenth pair feel like part of the experience rather than a chore.
Waiting Area
Appointments run late. A calm, unobtrusive zone makes the wait feel shorter without competing with the staff at the counter.
Consultation & Eye-Test Rooms
A clinical room is its own zone: very low level, or silent. Set it once and it stays that way, whatever the floor is playing.
BUILT FOR EYEWEAR & OPTICAL STORES
Everything you need.
Soundsuit is engineered for the specific demands of eyewear & optical stores — from ambiance to compliance.
Separate Zones for Floor and Consultation Room
The frame display needs energy; the eye-test room needs near-silence. Run them as two independent zones from one account — different playlists, different volumes, or no music at all in the consultation room.
Built for Long Appointments
A frame fitting is 20 to 45 minutes, not a two-minute browse. Soundsuit never repeats a track inside a session, so a customer trying on their tenth pair does not hear the same song twice.
Central Brand Control Across the Network
Optical retail runs on franchises. HQ sets the brand sound and locks what matters; each store keeps the local control it actually needs. One dashboard, every location, no per-store playlist drift.
Volume That Respects the Conversation
Optical retail is a consultative sale — prescriptions, lens options, prices. Level and dynamics are tuned so staff and customers never raise their voices to be heard.
Licensed for Commercial Use
Soundsuit is licensed for business use in 50+ countries. A consumer streaming account is not — playing one in your store is a licensing exposure across every branch at once.
On-Brand From Luxury to Value
A designer-frame boutique and a two-for-one high-street chain are not the same brand. Define your musical DNA once and every store in the network sounds like you, not like a generic playlist.
HOW IT WORKS
Up and running in minutes.
No IT department needed. No complicated setup. Just great music.
Map your rooms
Sales floor, waiting area, consultation and eye-test rooms. Our AI builds a station per zone in seconds — including a zone that stays silent.
Schedule around your appointment book
Calm on opening, brighter through the busy afternoon, softer at close — automated per zone so no one has to touch it between two customers.
Roll it out to every branch
Push the same zoning and brand sound to the whole network from HQ. New store opens, it sounds right on day one.
AI STATIONS
Your store. Your vibe.
Create your own Stations, guided by our AI assistant. Not a simple playlist, but hours of music — without repetition. Tailored to your audience and brand.
Create your station
Play fair.
Play legal..
Spotify, Apple Music, and Deezer are not legally permitted for business or public use — in stores, offices, hotels, gyms, or airports.
Soundsuit is licensed for commercial use in 50+ countries. We pay artists up to 5× more per subscription than personal streaming services.
Licensed with
Licensing coverage varies by country. Visit Help Center for details on your region.
TESTIMONIALS
Loved by businesses
worldwide.
Trusted by 10,000+ businesses across 50+ countries — from local shops to global brands like IKEA, Puma, and Mercedes-Benz.
"The seamless integration of Soundsuit into the Loxone audio solution is a game changer. It provides a unique experience for our hotel guests."
Dominik Schwarzenberger
Hotel Manager · Loxone Campus
"Great music selection and customer service. The music perfectly fits our brand and customer target audience."
Jens Fay
Store Owner · BoConcept
"The music is now fresh, on-brand, and never repetitive — unlike the old DIY playlists we used to rely on. Real impact on team motivation."
Sascha Breuer
Quality Manager · Cinnamood
"Soundsuit + Sonos make it easy to plan different music moods for different spaces of our office building."
Paulina D.
Happiness Manager · Puma
"We used to face constant issues with Soundtrack-Your-Brand on Sonos. Since switching to Soundsuit, everything runs smoothly. Perfect integration."
Kyle G.
Head of Operations · Projects Coworking
"The seamless integration of Soundsuit into the Loxone audio solution is a game changer. It provides a unique experience for our hotel guests."
Dominik Schwarzenberger
Hotel Manager · Loxone Campus
"Great music selection and customer service. The music perfectly fits our brand and customer target audience."
Jens Fay
Store Owner · BoConcept
"The music is now fresh, on-brand, and never repetitive — unlike the old DIY playlists we used to rely on. Real impact on team motivation."
Sascha Breuer
Quality Manager · Cinnamood
"Soundsuit + Sonos make it easy to plan different music moods for different spaces of our office building."
Paulina D.
Happiness Manager · Puma
"We used to face constant issues with Soundtrack-Your-Brand on Sonos. Since switching to Soundsuit, everything runs smoothly. Perfect integration."
Kyle G.
Head of Operations · Projects Coworking
"We used to face constant issues with Soundtrack-Your-Brand on Sonos. Since switching to Soundsuit, everything runs smoothly. Perfect integration."
Kyle G.
Head of Operations · Projects Coworking
"The right music at the right time of the day is a strategic success-factor for BoConcept. With Soundsuit, we engage our customers better."
Michaela Pottmann
Head of Retail · BoConcept
"In our Mercedes-Benz experience center, Soundsuit ensures a premium, consistent but always renewed music identity."
Luisa H.
Marketing · Mercedes-Benz Lounge
"We wanted a modern streaming solution with minimal work for our employees. Soundsuit was the perfect match!"
Tim Mälzer
Owner · Überland Restaurant
"Perfect music solution for events. The setup takes seconds. It's plug and play. Really easy!"
Matthias Schmitt
Head of Events · SAP
"Soundsuit is not background music. This is experience design."
Sunil Mahtani
COO & Co-Founder · Five Iron Golf Iberia
"We used to face constant issues with Soundtrack-Your-Brand on Sonos. Since switching to Soundsuit, everything runs smoothly. Perfect integration."
Kyle G.
Head of Operations · Projects Coworking
"The right music at the right time of the day is a strategic success-factor for BoConcept. With Soundsuit, we engage our customers better."
Michaela Pottmann
Head of Retail · BoConcept
"In our Mercedes-Benz experience center, Soundsuit ensures a premium, consistent but always renewed music identity."
Luisa H.
Marketing · Mercedes-Benz Lounge
"We wanted a modern streaming solution with minimal work for our employees. Soundsuit was the perfect match!"
Tim Mälzer
Owner · Überland Restaurant
"Perfect music solution for events. The setup takes seconds. It's plug and play. Really easy!"
Matthias Schmitt
Head of Events · SAP
"Soundsuit is not background music. This is experience design."
Sunil Mahtani
COO & Co-Founder · Five Iron Golf Iberia
FAQ
Common
questions.
Everything you need to know before getting started.
Alternative
Running a wider retail estate?
The fashion & retail page covers general store environments — same platform, same subscription, different room.
See retail pageAlternative
Switching from Spotify for Business?
Spotify for Business has limited curation tools, no native scheduling, and a consumer-grade experience that wasn't built for venues. Soundsuit gives you AI-curated stations, automated time-of-day scheduling, and a brand-safe library — fully licensed for commercial use.
See the comparisonAlternative
Switching from Soundtrack Your Brand?
Soundtrack charges per zone and lacks native Sonos scheduling — costs scale fast across multi-zone or multi-location venues. Soundsuit offers flat-rate pricing, deep Sonos integration, and centralised multi-site control out of the box.
See the comparisonEYEWEAR & OPTICAL STORES
Give every room in your store the right sound.
Join the eyewear brands and retail networks already running Soundsuit across every branch.